Thursday, December 05, 2019

Kidscan: Are you sponsoring a child or a horse race?

I make no secret of my interest in horse-racing and that I have a very small share in a pacer. Yesterday I noticed this from the Pukekohe meeting:

If I was a sponsor to this organisation I'd probably be miffed.

I'm not because I disagree with the idea of sponsoring New Zealand children when the government already redistributes so much to their parents. We have a heavily-dependent parent population and Kidscan arguably makes them more reliant by assuming their responsibilities. For nearly three decades I've sponsored African children who are in rather more desperate communities where putting in irrigation, sanitation and schools is my idea of constructive charity.

Kidscan has been criticised in the past. I understand the arguments for charities getting involved in entertainment activities to lift profile and they may have had a marquee for supporters to thank them. It was probably a Xmas meeting where corporates traditionally lay on functions for clients, businesses host parties for staff etc. There may have even been an arrangement whereby some of the the day's prize money was donated back to the charity.

But if you are giving a dollar a day to support a New Zealand child through this charity are you happy to see it diverted in this way? Did you sponsor a child only to find you were sponsoring a horse-race?

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