I'm not giving Gareth Morgan's latest publicity grasp any air. He has progressively pissed me off over the past couple of years with his steady transformation into a redistributionist, statist, sometimes nasty non-respecter of property or individual rights, smug know-it-all.
There is a better way to register my disapproval than writing about it.
This was a welcome arrival in our letterbox today:
PS I realise that GM no longer owns the scheme. But demonstrating against the commercial usefulness of his name is still worth the effort.
Does negative campaigning work?
5 minutes ago